Beyond and illuminated look of NARS’s new powder – the packaging is no less stunning – we also added to the shopping cart a ...

Master setting powder techniques to lock in makeup, control shine, and achieve a smooth, long-lasting finish without looking ...

Skincare authority Caroline Hirons firmly believes that one product can make a big difference when it comes to more mature ...

This Video Shows How To Achieve A Smooth Undereye Using Maybelline Powder Demonstrating Step By Step Application Techniques ...

The year 2026 is set to welcome the comeback of maximalist makeup looks. Expect bright colors and eye-popping editorial styles made possible by ...

The strategic effort paid off: Within seven minutes of launch, POV Beauty pulled in $1 million in sales. Related: I’ve Helped ...

What are lash serums and how do they work? “Lash serums are topical treatments that are applied to your eyelashes to enhance ...

A celebrity makeup artist breaks down how Black women can achieve the toffee makeup look—and best products to do it with.

As it turns out, this is the correct approach. “Heavy dark shades across the entire lid, thick eyeliner, and dramatic cut ...

According to users on TikTok, the idea of the "2/3 rule" is simple: as long as two out of the three categories — hair, makeup ...

We asked dentists about the most effective ways to whiten teeth at home, and they shared their top picks for toothpastes, mouthwashes, pens, strips and kits.

According to esthetician Emma Jinn, “Japanese skin care is all about prevention, consistency, and respecting your skin. No ...