Research on the long-term impacts of short-form video consumption is still lacking, but recent studies show concerning ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...
TikTok, YouTube Shorts, and Instagram Reels reign supreme, according to newly released data When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The ...
NEW YORK—Short-form vertical video has exploded across platforms like TikTok, Instagram and YouTube, but a new survey commissioned by Media.net, a provider of contextual advertising technology, ...
Instagram and Twitch rolled out new features this week that would boost short-form video content in ways reminiscent of TikTok’s discovery algorithm. The changes come as TikTok remains on the verge of ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram ...
TikTok, Instagram Reels, YouTube Shorts and other short-form media have decreased our attention spans. As shorter content forms become more common, social media users will have more trouble paying ...
Four years after Quibi’s $1.75 billion crashout, its successors are flying high. Apps like DramaBox and ReelShort are betting on short-form. They present feature-length films, diced into consumable ...
In 2025, the battle for attention is being won in under 60 seconds. Short-form video is increasingly delivering measurable performance outcomes. This article explores how you can harness short-form ...
Across Asia, a new storytelling phenomenon has reshaped the way audiences watch and connect. The short-form drama model, which is comprised of ultra-short, serialized dramas designed for vertical ...
With TikTok still facing the possibility of a ban in the U.S., the popularity of short-form video content continues to grow. The latest company to enter this space is TED, the non-profit best known ...