Ah, young love. So new, so exciting, so completely changed by modern technology. Here, an ad for Mexican mobile company Movistar serves up a typically sweet tale of a boy and girl, meeting over social ...

While the horrific results of their work are too often in the news, rarely has a suicide bomber been used as a marketing device. Kuwait-based telecom Zain‘s new Ramadan ad, however, features one being ...

Scott Kelliher is departing his post as head of Yahoo’s technology and telecommunications ad sales organization to join Time Inc. in a similar role. Kelliher officially starts at Time Inc. on Dec. 5 ...

Although telecommunications sales shrank by 3.4% in 2020 as consumers, worried about their future, put off buying new mobile phones, and the sharp drop in international travel cut back roaming charges ...

Just-released data shows that in 2011 Telecom advertising is up 7.5% YTD across all markets compared to the Top 12 markets’ bigger surge. The hottest Telecom markets were almost all in the South. This ...

In a world where younger generations are becoming more tech-savvy and social media crazy, kids are using cell phones and Facebook almost from the time they are born. At least that’s what MTS Telecom’s ...

Amidst a volatile economy, companies’ ad budgets are shrinking, creating a unique opportunity for ad execs to evaluate their media plans and gauge which measured media forms get the most bang for ...

While mobile ad blocking has yet to catch on in the United States, one Israeli startup is doing its best to make sure it does everywhere else in the world. Shine, a longtime tormenter of the ad ...

Many companies have transformed and realigned their focus with great success. Avon transitioned from peddling books door-to-door to marketing beauty products. Wrigley started as a soap and baking soda ...

Scott Kelliher is departing his post as head of Yahoo’s technology and telecommunications ad sales organization to join Time Inc. in a similar role. Kelliher officially starts at Time Inc. on Dec. 5 ...