Snapchat introduced a suite of new augmented reality (AR) and machine learning (ML) tools tailored specifically for advertisers at the 2024 IAB NewFronts event. The company emphasized its ongoing ...
I started with CNET reviewing laptops in 2009. Now I explore wearable tech, VR/AR, tablets, gaming and future/emerging trends in our changing world. Other obsessions include magic, immersive theater, ...
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I tried Snapchat's Spectacles AR Glasses and it changed the way I look at smart glasses — here's why
Snapchat's new Spectacles AR glasses are the first pair of smart specs that gave me a glimpse of the future of eyewear. How so? Well, aside from being able to play a virtual game of frisbee with a ...
Hot on the tail of Niantic teasing a pair of AR glasses earlier this week, a new report from The Information says the company is readying a pair of its Spectacles glasses with proper AR functionality.
DoorDash is sponsoring a set of augmented reality (AR) lenses that lets Snapchat users immerse themselves in virtual versions of popular restaurant chains. Baskin Robbins, Buffalo Wild Wings, ...
To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Snapchat wants AR try-on to be a standard shopping tool so shoppers can wave their phones and try on the ...
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