Creating a hair care routine for curly hair requires careful consideration as every curl type requires different maintenance. This thoughtful approach is what Ouidad’s hair care line was founded on.

Need an excuse to treat yourself? How about some exclusive savings on Ouidad hair care products, which basically never go on sale? In The Know readers can save 20% on their order when you code ITK20 ...

Ouidad's new children's line is perfect for curly-hair tots. When it comes to hair products, curly-haired tots tend to get the short end of the stick. That’s why we’re happy to hear curly hair ...

Ouidad is offering up to 35% off sitewide for Memorial Day. The sale includes shampoos, conditioners, and other curly-hair products. Customers can join the Curl Circle Rewards club for extra savings ...

It was at a family/friends gathering when I discovered the hair product that would positively change my hair journey henceforth. It was a beautiful Sunday, and I was sitting at the kitchen table ...

I can’t even begin to tell you how dry my 4c curls are. Lately, they feel drier than the Saharah desert and that’s after a deep condition and oil treatment. It’s a real bummer. What’s more? They are ...

NEW YORK -- Some people manage to become such a bigger-than-life presence in their field that they become generally recognized simply by their first name. Emeril in food. Oprah on the talk-show ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

NEW YORK--(BUSINESS WIRE)--Brickfish ®, the social media marketing solution, and Ouidad, the Curl Experts TM, announced the “If These Curls Could Talk!” campaign ...

NEW YORK -- Some people manage to become such a bigger-than-life presence in their field that they become generally recognized simply by their first name. Emeril in food. Oprah on the talk-show ...