Fact checked by Vikki Velasquez Key Takeaways Even though they're still children, Generation Alpha is already shaping what families buy and spend on, especially online.Growing up fully immersed in ...

Technology moves fast. Culture moves faster. As Gen Alpha, the first fully digital generation, comes of age, they’re challenging brands to rethink what designing for the future really means. For years ...

Generation Z in Malta, born approximately between 1997 and 2012 have grown up in an exciting era, which has influenced their work and learning opportunities. We're learning more and more about ...

Like it or not, the generational narrative is here to stay, especially in the workforce, and while Generation Alpha currently ranges in age from one to 15 years old, I encourage you to get ready to ...

I often think about the kind of managers my children’s generation will become. Generation Alpha—who will begin entering the workforce in the coming years—will be the first to grow up with AI not as a ...

How are American Gen Alpha teens using AI? Which tech devices do they own? What types of media do they spend the most time consuming? To find out, researchers at Attest conducted a nationally ...

Ana Valdez is President and CEO of the Latino Donor Collaborative, a leading producer of economic data on the U.S. Latino Cohort. Every back-to-school season, American brands flood shelves and screens ...

Alpha to strive for a developed India, emphasizing hard work and discipline during Veer Bal Diwas celebrations in Delhi.

About 80% of the Fortune 500 use personality tests, with more than 80 million Americans completing an employment-related quiz every year—companies like Olive Garden and FedEx are already on the ...

Here is a common quandary, whether in the family, at work, with organizations, and even within government. How do all generations manage to work together to accomplish things or to become appreciative ...