For more than a decade, researchers have wondered whether artificial intelligence could help predict what incapacitated patients might want when doctors must make life-or-death decisions on their ...

Producing effective ad copy remains one of the biggest challenges in PPC advertising. It’s expensive, time-consuming, and often a guessing game – especially when scaling campaigns across audiences and ...

Online shoppers put a lot of weight on product reviews. A study by Northwestern University found that shoppers are 270 percent more likely to buy a product if it has five reviews versus one with no ...

Have you ever walked out of a meeting only to realize you forgot half the key points? It happens to me constantly. Research ...

Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads. In the past, it meant hours of brainstorming, drafting, and A/B testing. Today, LLMs like ...

AI is transforming performance reviews by helping employees highlight achievements and managers deliver balanced feedback. It's 11 p.m. the night before your annual performance review, and you're ...

Some scholarly publishers are embracing artificial intelligence tools to help improve the quality and pace of peer-reviewed research in an effort to alleviate the longstanding peer review crisis ...

Enterprise software giant SAP SE is expanding its Business Data Cloud offering and doubling down on AI-ready data architectures, with product roll-outs and enhancements focused on bringing data and AI ...