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Lego just unveiled their first ever 'Smart Brick'

Lego smart bricks introduce a new way to build — and they don’t require screens

Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that dictate how it should make sounds or light up.

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I tried Lego’s new Smart Brick Star Wars sets, and they’ve impressed a lifelong fan

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LEGO debuts Smart Brick and Smart Play system that reacts as you play. Here's how it works.

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Lego unveils tech-filled Smart Bricks - to play experts' dismay

Lego has unveiled Smart Bricks - tech-filled versions of its small building blocks - which it says will bring sets to life with sound, light and reaction to movement.

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Lego unveils a technology-packed Smart Brick at CES 2026

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Lego’s New ‘Star Wars’ Smart Brick Sets Look Like a Big Risk

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Iconic children's toy brand goes high-tech to bring creations 'to life' without screens

LEGO introduces revolutionary screen-free SMART Play technology at CES 2026, bringing interactive sounds and lights to physical builds.

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LEGO takes play to a whole new level with groundbreaking innovation

The LEGO Group has introduced LEGO SMART Play, a revolutionary platform that brings LEGO creations to life with responsive bricks, minifigures and tags, all without screens.

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Lego's next-gen bricks make your creations interactive

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's new Smart Play system that features electronics-packed bricks and minifigures for more