The wheels are in motion for a long-term partnership between French automaker Bugatti and Swiss watchmaker Jacob & Co. Last week, the two companies announced they would be joining forces to create ...

When it comes to A-list watch collectors – and true connoisseurs – there's hardly anyone more qualified than rapper turned music mogul Jay-Z. So it makes sense for him to be the very first human to ...

Bugatti is no stranger to excess, and its latest collaboration with luxury watchmaker Jacob & Co proves that the brand’s commitment to extravagance extends beyond its hypercars. The French marque has ...

The recent launch of the Bugatti Chiron Sport car at this year’s Geneva Auto Show produced an unusual horological byproduct. The red and black livery of this special-edition supercar was matched by ...

In a move that surprised many in the watch industry, Jacob & Co. today announced a long-term partnership with Bugatti car manufacturer to collaborate on a series of exclusive co-branded products.

Famed New York jewelers Jacob & Co. has not revealed the pricing for the timepiece, but it certainly beats waiting until 2029. If you ask a room of car enthusiasts and fanatics if they would want the ...