A buzzword at the 2023 International Boat Builders Expo (IBEX) was “telematics.” Marine telematics refers to app-based systems that enable remote boat monitoring, including boat locations, speed, ...

KENNESAW, Ga.--(BUSINESS WIRE)--Yamaha and Siren Marine announced today the new Siren Connected Boat mobile app backed by a robust marine IoT ecosystem featuring integration with Yamaha outboards and ...

When you think of apps from nautical charting brands, navigation is the first—and perhaps the only—function that comes to mind. But these apps for mobile devices can offer a great deal more useful ...

(NBC News) – Most boaters know that there is a lot to remember when it comes to hitting the water. However, there are a number of boating apps that can help make for a safer, more enjoyable experience ...

In 2020, as the world closed down, many people rediscovered to benefits of being outside. Across the U.S., outdoor offerings from camping to road trips saw a dramatic uptick in interest. During this ...

OVER 20 MILLION PEOPLE WITH THE CLICK OF A BUTTON. ♪ BREANA: IT TOOK JUST 12 SECONDS FOR MILLIONS OF PEOPLE TO SEE JEFF’S HARD WORK. A 12 SECOND TIKTOK OF HIM DRESSED UP IN HIS COMPANIES GEAR, ...

Summertime in Michigan unofficially kicks off Memorial Day Weekend. That means camping, bonfires, baseball, barbeques, boating and more, but it also means more people heading out onto the Great Lakes, ...